Calling all tourism and retail management executives, tourism and retail promotion organizations, brand building and marketing agencies, tourism and retail management researchers, educators,  trainers, CVBs, and postgraduate scholars...

The Conference theme is “New Challenges and Opportunities in Tourism and Retail Services.” In 2019, we are facing decelerating economic growth globally, which brings both serious challenges and tremendous opportunities for tourism and retail industries. The emerging issues and changes call for more discussions and serious investigation.

  • Innovation & development in tourism and retail management, operations & delivery;

  • Emerging issues in tourism and retail management;

  • Co-creation & enhancement of the retail service experience;

  • Revenue management, economics & strategic pricing of retail services in a tourism setting;

  • Marketing, brand building & delivery of tourism related retail services;

  • Human resource management & labor economic issues;

  • Education & training in retail and tourism;

  • Use of technology, social media & communication innovations;

  • Governance, stakeholder & community issues;

  • Corporate social responsibilities of tourism retail service organizations;

  • Entrepreneurship in tourism retail marketing;

  • Leadership issues & ethics of tourism retail organizations;

  • Growth, franchising & expansion challenges;

  • Service quality, customer satisfaction in tourism retail organizations; and

  • Non-conventional tourism


Types of Papers

Submissions of original, unpublished empirical or conceptual papers are welcome. Contributors may submit either extended abstracts or full papers for review (double-blind process). Instructions and templates are available shortly on the website. Full papers should not exceed 5,000 words including references, tables and figures. Nominees for best papers will be selected from papers included in the proceedings.

Submissions in English or Chinese are welcome.

Once accepted for inclusion in the proceedings, at least one author of the paper must register and present. Each registered delegate will be allowed a maximum of two authorships or co-authorships. For further assistance or queries, please contact Dr. Hongbo Cheng, Conference Secretariat, at


Paper Submission Guidelines

Available soon


Publishing Opportunities


Tourism Review, Journal of Hospitality and Tourism Management, Journal of Service Marketing, Journal of Quality Assurance in Hospitality and Tourism, Journal of Hospitality and Tourism Technology, and Tourism Tribune, support the conference. Selected papers will be invited for publication subjected to blinded review process in the above journals.




5 May 2019
Abstract submission deadline

5 June 2019
Acceptance notice

20 June 2019
Early bird registration deadline

5 September 2019
Full paper submission deadline

27 September 2019*
Final registration deadline

27 October 2019
Conference begins

* For inclusion in proceedings, authors and contributors MUST submit complete manuscript AND register by the registration deadline, 27 September 2019.